Please plan on joining MH and Bob Cook, from JLC-Tech, for an AIA presentation titled "Managing Influencers of Commercial Lighting Design."
Lighting tends to become a challenging portion of new construction projects without the right people working together in concert. The construction process comprising the lighting equipment sales channel is highly segmented with many influencers participating. Understanding how these influencers differ and interact is valuable to understand the dynamics of the sales channel. This course shares real-world stories from these influencers on the challenges and opportunities for how we can move forward to streamline the process for creating the best value in lighting for owners and occupants of the space.
• DESCRIBE the lighting design process and challenges to realize project goals.
• INTRODUCE influencer roles and importance in the commercial lighting design process.
• IDENTIFY opportunities to enhance value amongst the influencers.
• SHARE best practices of managing influencers of the design.
All attendees will receive a thank you gift following the meeting.