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How to Leverage I-Corps for SBIR

This session will provide an overview of the SBIR/STTR programs and how you can leverage your knowledge gained from customer discovery to build a compelling SBIR/STTR proposal. In this interactive workshop, we’ll learn how to use data from customer discovery to come up with 1-3 clearly defined Technical Objectives related to product development for a Phase I application. We will also go over how to use data from market research and customer discovery to determine your quantitative metrics for success.

Apr 13, 2023 12:00 PM in Eastern Time (US and Canada)