Breast Cancer Awareness Month is one of the key annual moments to raise awareness on breast cancer, promote early detection, hear patient’s stories, address breast cancer stigma, engage the broader public and raise funds.
With the Covid-19 pandemic, breast cancer groups have had to re-think their Pink October campaigns and increase their virtual presence. How can they best adapt their campaign? Why partnering with other groups increases the reach of messages shared? How to assess the impact of a virtual campaigns?
In this Virtual Dialogue, we will discover and discuss several case studies from diverse breast cancer groups and regions, sharing inspiring ideas and tips to make the most of the upcoming Breast Cancer Awareness Month.