Travel Oregon and international tourism experts, Destination Think, invite you to join us to participate in a virtual, collaborative workshop on October 8 from 9:00 AM - 11:45 AM PST.
Travel Oregon is currently undergoing a strategic planning process to build a new, longer-term transformational vision and strategy – one that helps future-proof the industry and positions us to better manage and support Oregon’s lands and waters, our visitors, and one another. The result will be a Transformational Plan emphasizing how:
- Tourism contributes to a better life for all Oregonians.
- Travel enhances people and places and contributes to equitable livability.
- Tourism supports economic resilience for the industry and our diverse workforce.
The world is changing, agility to adapt to a quickly shifting tourism landscape is needed, and social justice and racial equity are at the forefront of our decisions.
As we build this transformational strategy that is in service to the entirety of Oregon’s travel and tourism industry, it is vital we hear from you – your region and community. Your input will have direct impact on Oregon’s tourism vision for the future and how we work together with your region to achieve that vision in areas of resource allocation, product development, promotion and more.
Please register by October 1 by completing the questions below. And please stay tuned, as we will be sharing a 30-minute video and short exercise with you one week prior to help you prepare for the workshop.
Additionally, your regional strategies and investment dashboard can be found at: www.industry.traveloregon.com/RCTP
Questions? Please contact Staj@TravelOregon.com.