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Unlockd Zoom Seminar - Anna Lundberg: Building your personal brand - Shared screen with speaker view
Michael Amos
04:16
Good Morning!
Gisela Lyshetti
04:21
Morning
Jordan James
06:45
"wire on the way" (a few clients tell me that too)
Jordan James
07:35
US banking system is old school
Jordan James
08:04
A lot of clients are uncomfortable with it and hide behind the logo
Faye Harding
08:07
I am on the fence
Michael Buckworth
08:14
Very unBritish -
Ulrika Vinciunaite
08:28
Have a fashion brand but I’d like to show more of myself and talk about important things
Ruth Everard
08:29
I've been a brand since I was a child (family business) and I need to take control of it
Adwoa Akoto
08:30
I was on the fence but now looking to be more visible as the founder
Michael Amos
08:33
I tend to prefer promoting my authors instead of myself directly.
TJ Gibbs
09:12
I have prompted my brand but people are only buying me reslly
Faye Harding
09:43
I have been a bit of a live wire in my life and worry if I became a known brand what skeletons will come out πŸ˜‚πŸ˜‚πŸ˜‚ the media would have a field day with my family πŸ™ˆ
Joanne Mcconville
10:00
Im on a new pathway having just published a book so its new to me but need one
Jordan James
10:12
Faye has a great story - ex-model (and gorgeous)
Faye Harding
10:38
thanks Jordan ☺️
Jordan James
11:38
It's the hats
Michael Buckworth
12:35
Elon Musk (not necessarily a good brand)
Gisela Lyshetti
12:37
Do we have this recording
Faye Harding
12:37
elon just bought into twitter
maya harruna
12:38
elon musk πŸ˜ƒ
Jordan James
13:00
Bethenny Frankel (but I'm a RHONY fan)
Jordan James
17:58
For us - it's credibility and trust. We offer a disruptive model (and some people are unsure)
Michael Amos
18:02
Allow for more opportunities, especially with other businesses for example.
Ruth Everard
18:10
Reaching more families who are about to need us
Adwoa Akoto
18:12
More engaged customers and create a community
Michael Buckworth
18:35
Law firm working for start-ups. I have spent years trying to move the emphasis from me to firm to allow firm to grow. Now Iv realised that people want to interact with a person. Trust and knowledge.
Faye Harding
19:21
I’m launching a mobile app for the beauty industry, I was a model and also trained in aesthetics and set up an aesthetics training academy so i feel it gives me credibility but i also have an interesting back story of overcoming a lot of adversity etc which could be considered motivational to other entrepreneurs
TJ Gibbs
20:04
I'm a therapist and cos h and when I ask why client chose me they say my picture..
TJ Gibbs
20:11
coach
Joanne Mcconville
20:16
motivational speaker now based on my book so I need to have an authentic brand, credibility
Faye Harding
23:13
lol it’s ok πŸ˜‚
Ulrika Vinciunaite
27:28
No πŸ˜„
Faye Harding
27:30
No
Jordan James
27:33
No - my photos have hair! haha
Ruth Everard
27:40
Not yet - need a recommendation!
Michael Buckworth
27:54
My photo is ten years old. I had more hair
Faye Harding
27:58
all of my pics are too posed
Faye Harding
28:05
like model shoots
Faye Harding
28:13
need natural
Faye Harding
29:13
Jordan maybe you could offer a shoot day for clients with a photographer. Shoot us all in one day for a fee
Michael Buckworth
29:32
I help start-ups on the legal side get launched and raise investment
Jordan James
29:33
very good idea
Ruth Everard
30:28
I help disabled children and adults to be mobile and integrated in mainstream life
TJ Gibbs
30:46
helping heal heartache...The Love Coach
Faye Harding
31:09
SOS Beauty allows customers to request beauty treatments within their local area, beauty businesses registered for a free profile on our platform can respond with a tailored quote and availability saving the customer time making multiple enquiries
Faye Harding
31:51
I create tech that solves problems for specific industries
Faye Harding
32:08
yes lots of different
Gisela Lyshetti
32:37
Need to leave, hopefully I can get the recording
Jordan James
32:58
Recording on the website today and going out via email next week
Maggie Strumelieva
33:41
How effective would you say podcasts are?
Faye Harding
35:08
I’m featuring on podcasts with partner organisations for example the beauty industry main insurance company have one and I will be a guest to talk about the mobile app which will be good exposure to my target audience
Michael Buckworth
36:03
I see you wrote a book. How did u use that to promote your brand? Did it help?
TJ Gibbs
38:18
I find my book lends credibility when asked to do speaking or radio
Jordan James
42:32
Martin
Ulrika Vinciunaite
45:10
That was great, thank you!
Eden Simpson
45:17
Thanks Anna
Michael Buckworth
45:20
How do u deal with competing brand priorities. For example, my primary brand is successful expert lawyer for start-ups, but I also want to build a brand in more of a political sphere
Ruth Everard
45:31
Thank you so much Anna!
Faye Harding
45:48
Thanks Anna
Michael Buckworth
48:23
I can ask another one
Faye Harding
48:28
Do you offer consultation
Faye Harding
48:39
like a one to one to establish my brand
Faye Harding
49:02
I have a lot of elements of my story feel i would benefit from a session of condensing my story
Cuross Bakhtiar
49:18
Thank you for a great Seminar Anna and Jordan
Faye Harding
49:28
also working out which bits do i want to make public and which bits do i want to keep to myself
TJ Gibbs
49:30
I really struggle to go digital in terms of videos etc..I know it's holding me back but I just don't like it ..had some training etc but I freeze at the thought
Dylan Smith
50:01
Thanks for this Anna, it was super interesting to hear about personal branding.
Maggie Strumelieva
51:58
I struggle with soft marketing, especially when it comes to selling your personal brand - how can you avoid being too assertive?
Faye Harding
53:20
Could you send me the details of your consultation sessions
Jordan James
55:47
www.speak2impact.com - Susie
Anna Lundberg
56:54
onestepoutside.com/call
Joanne Mcconville
59:03
Have to go now, but thanks so much Anna. Id also like to contact Jordan, if you can contact me on joannemcconville@outlook.com
Maggie Strumelieva
59:23
Thank you so much, found this very useful!
TJ Gibbs
59:24
thank you both
Michael Amos
59:47
Thank you so much! Lots to think about.
Jordan James
01:00:26
https://calendly.com/unlockdmarketing-pr-account-team/chat-with-us-unlockd-marketing-ppr