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Emerging solutions in Ecommerce & how to pick the right one for your brand
With an ever-changing online retail landscape, an ever-changing customer and seemingly endless supply of new and eye-popping channels available to retailers, high street chains, FMCGs, and direct-to-consumer brands, this webinar will look at strategies to identify the winners and cut out the flashes in-the pan, as well as blending these solutions with more traditional Ecommerce channels. We talk to brands, retailers, legacy (!) Ecommerce players and some of the new kids on the block, with a view to helping online retailers understand how to get the right Ecommerce mix and what to look for when identifying and implementing new digital channels.

Our speakers will dive into:

New and emerging channels in Ecommerce with a focus on FMCG, supermarkets, high-street retail and direct-to-consumer brands, including:
social commerce
influencer marketing
gaming/gamified selling
customer loyalty programmes
Ecommerce in the metaverse
Changing customer habits and how to sustain customer loyalty in the post-Covid era
How not to maintain a balance strategy, not to overstretch or become seduced by the next new fad
Thoughts on the cost-of-living crisis and how to maintain customer relationships in these times

Don’t miss this chance to hear from the experts with strategies and tips for those looking to stay ahead of the curve at a time where every penny or cent of your marketing or Ecommerce budget counts!

Jun 30, 2022 12:00 PM in London

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