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“Back to measurement basics with AMEC”
AMEC has a wealth of resources and this Measurement Month we want to ensure all members – new and not-so-new – have a chance for a refresher on three of AMEC’s foundation tools:
- Barcelona Principles 3.0
- Integrated Evaluation Framework
- Measurement Maturity Mapper.
- Plus, we’ll offer an insider’s journey to measurement thanks to our very own APAC Co-Chair Felicia Nugroho!
Come ready with your questions.


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Deb Camden & Felicia Nugroho
AMEC APAC Chapter Co-Chairs @Communication Dividend & Maverick