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Digital Marketing 101
According to a recent study by Statista, a German company specialising in market and consumer data, there are 4.9 billion global internet users, a jump of 400 million from 2020. In the same study, it was found that social networking is one of the most popular online activities and Facebook dominates it, with close to 3 billion monthly active users in the second quarter of 2021. With such a huge number of people actively using the internet, and more and more people researching products and services on Google before purchasing or availing them, it is essential to include digital marketing into a traditional marketing strategy and meet consumers in a space that they already use extensively, the internet.

Join our session to learn more about digital marketing, trends, future scope and how you can get started in building a career in this space.

Session takeaways:
• Digital marketing and its significance in the current marketing landscape
• Digital marketing channels and trends across industries
• Future of digital marketing
• Career in the digital marketing space

Nov 30, 2022 07:00 PM in India

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