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A Deep Dive into Marketplace Strategy

For many of us, marketplaces are our fastest growing but—let’s face it—most complex channel! How do you decide how to use marketplaces? What is the role of your partners in a marketplace strategy? How do you effectively leverage private offers? What are the margins and business metrics? Should the channel team own the marketplace strategy? How do you identify and work with the channel partners already engaged with Amazon and Azure? In this fascinating session all these topics and more will be explored. Get engaged in the debate ask your own questions and get great answers from our panel.

Panelists:
Kevin Dean - Mindmatrix
Heather Margolis - 360insights
Richard Flynn - Spur Reply

Aug 18, 2022 10:00 AM in Pacific Time (US and Canada)