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Enhancing your customer engagement strategy with published content
Experts from Tangent90, Compas Inc. and Veeva Systems will discuss the following key topics:

• Global content strategies and how they are changing in a post-COVID era
- Open access myths - what does it mean for pharma?
- Dealing with copyright
- Identifying content
• Incorporating ePrints in your channel content
- Understanding of an ePrint
- The ePrint opportunity
- What constitutes a transfer of value (ToV) for ePrints?
- Does ToV apply if an HCP views content only?
• How to achieve an omnichannel approach to content distribution
- Volume – why delivering via Veeva Approved Email works
- How to drive adoption
- Best practice examples and what not to do

Jul 27, 2022 11:00 AM in Eastern Time (US and Canada)

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