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What are the biggest challenges when dealing with a new circularity landscape? Not just regulatory, but also ESG pressure from consumers, clients, and investors. We would like to highlight the challenges from the voice of a customer to understand how they are dealing with it, and what is a good place for others to start. Takeaways: 1. How companies deal with circularity change 2. How these challenges affect decision making 3. How to foster a culture of circularity 4. How to invest in sustainable practices 5. Encourage innovation to implement new models of circuality 6. Some of the challenges may include: a. How to reduce returns b. How returned good are being handled for sales with in new and innovative ways c. How ESG is relevant in impact of new return d. General challenges for companies