Uniform distributors must consider over 1,000 job functions when discussing the needs of their prospects and customers. This is especially true in workwear, where jobs often involve a greater need for worker safety, comfort, durability, and performance. There’s basic product and then there’s purpose-built product. In this webinar we will showcase what that means and why it matters.
This webinar explores questions like these:
- Can’t I just sell the same pants to a landscaper as I do a truck driver?
- Doesn’t the mechanic basically need the same clothing as the construction worker?
- Aren’t the jackets for kitchen staff and a food processing plant pretty much the same
Presenters will be the professional team at RedKap