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Media and Marketing 101
As a small business, you are likely using emails, text, and social media to advertise your business and communicate with your customers. You may also have your own webpage spotlighting customer reviews and other content. With all these forms of social media and communication comes a web of laws that are difficult to navigate. During this webinar, a team of attorneys from Bernstein Shur will help you detangle these laws. We will cover topics such as email, text, and social media marketing, claim substantiation, website policies, the proper use of logos and other copyrighted material, endorsements, testimonials, and customer reviews, and other hot topics in advertising law.

Feb 15, 2023 12:00 PM in Eastern Time (US and Canada)

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Speakers

Matthew J. Saldaña
Associate Attorney @Bernstein Shur
Matthew J. Saldaña is an Associate at Bernstein Shur with extensive experience advising clients on state and federal laws and regulations governing media and marketing, including those issued by the Federal Communications Commission and Federal Trade Commission. In addition to his work on media and marketing matters, Matt is a skilled corporate lawyer, litigator, and workplace investigator who is well-versed in complex corporate transactions, data privacy, and cybersecurity regulations and policies. Matt graduated cum laude from Boston University School of Law.
Kevan Lee Deckelmann
Attorney @Bernstein Shur
Kevan Lee Deckelmann is a Shareholder at Bernstein Shur, a member of the firm’s Board of Directors, and the chair of the firm’s Media & Marketing Practice Group. She advises her corporate clients on a wide range of issues including corporate governance, mergers, acquisitions, and divestitures, and compliance with complex media and marketing regulations, including those issued by the Federal Communications Commission and Federal Trade Commission. Kevan graduated cum laude from the University of Maine School of Law.
Chad Higgins
Attorney @Bernstein Shur
Chad Higgins is a Shareholder at Bernstein Shur and Co-Chair of the firm’s Litigation and Dispute Resolution Practice Group. Chad’s experience spans a broad range of industries including energy, pharmaceuticals, food and beverage, consumer products, and higher education. Chad has successfully litigated several cases related to Food and Drug Administration and Federal Trade Commission regulatory compliance, ingredient and advertising claims compliance, and The Consumer Product Safety Improvement Act. Chad graduated from Georgetown University Law Center.
Elliot Brake
Attorney @Bernstein Shur
Elliot Brake is an Associate at Bernstein Shur who handles matters related to media and marketing and general corporate law. Elliot’s experience includes matters related to data privacy rules and regulations, business transactions, contracts, and taxation. Prior to working at Bernstein Shur, Elliot served as a Judicial Law Clerk to Justice Thomas E. Humphrey at the Maine Supreme Judicial Court. Elliot graduated magna cum laude from University of Maine School of Law.

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