We’re often asked by our clients, how do I promote myself online? How can I grow awareness of my business?
Social media is great for building brand awareness because this is where you get to be more personal and share the values of your business. Whether it’s entertaining, educational or inspirational content you are posting, people can engage and comment and share, and you can demonstrate your personality.
Now we all know that’s the dream but how do you actually get there?
First things first, you want to make sure your Facebook and Instagram profiles are set up properly with all the information for people to find. Then you can start focusing on your content and setting yourself goals for what you want to get out of your social media activity.
There’s no shortcut or magic wand, but by spending time setting goals, thinking about your target audience and who you want to engage with, and using that to create content for your channels, you’ll be on the right track.
In this webinar we will guide you on how to get more from social media and ensure your Facebook & Instagram are helping promote you and your business effectively.
- Getting up to speed with Facebook & Instagram
- Must haves on your profile and business page
- Figuring out what success looks like for your business on social media & your goals
- How to be more confident in your content choices
- Having the right tools to know what is actually working well or not so well, and how to tweak your social media to increase engagement