This highly informative morning session, hosted by Ciarán Cunningham, CEO Radiocentre Ireland is aimed at advertisers and agencies who want to find out more about how brands can benefit so much from the innovation that is taking place in audio. In this webinar, you will hear from Laurence Hill from Radioplayer who will talk about the opportunity for radio and brands in connected cars. Rob Timony, audioXi will explain how digital audio is leading the way in innovation across radio, music streaming and podcasting. Brian McCarthy, Urbanmedia, will talk about innovation within content by showcasing Pride Vibes, a 24/7 digital radio station, a new voice for social action. A panel discussion will be chaired by Rachel Ray, Group Strategy Director, dentsu international.