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Digital Transformation: The Next Frontier of SEM
Students and their families, staff, faculty and our external stakeholders live in a daily world of digital access and convenience. We shop, travel, communicate and entertain ourselves on smartphones and tablets. How do we transform our institutions and approaches to meet these expectations, and at the same time increase student engagement? How can digital approaches to recruitment and marketing help us to have a more distinctive identity in an increasingly crowded space?

This webinar will define digital transformation and digital maturity, so that we can share a common understanding of them, then present a model for digital maturity in SEM. It will offer key factors for assessing digital maturity in both recruitment and admissions, and persistence, success and completion.

Bring your questions, comments and ideas to the discussion during this interactive and thought-provoking webinar.

00:58:00

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